For a high impact event that delivers bottom line results,
choose SmartPricing™

At Market Leaders Group, we bring science to the art of pricing. We know what questions to ask. We know how to identify and evaluate your options. Using the SmartPricing™ Process, we help business leaders like you wield the power of price and judiciously apply it. Very simply, through SmartPricing™ we help business leaders increase returns for shareholders and reduce business risk. Specifically we help businesses with:

• Fresh ideas for improving strategic and financial performance;
• Intelligence on market behavior and competition;
• Effective strategies for responding to competitor or economic threats;
• Management programs, processes and systems to develop pricing competency.

Our leading edge SmartPricing™ seminars and workshops have been adopted by the American Marketing Association and the Institute for Study of Business Markets at Penn State. Among others,

Market Leaders Group has worked with GE Capital, Ericsson, Volvo Trucks of North America, Ondeo Nalco, First Data Corporation and PPG.

A SmartPricing™ Speech, Workshop, Executive Forum or Seminar provides business leaders with concrete ideas for strengthening customer relationships, boosting earnings and energizing the business. Engagements are tailored to the needs of business leaders and conference planners. Here are some suggested titles.

SmartPricing™: What the CFO Needs to Know
How CFOs can tap into the enormous power of smart pricing to increase earnings and reduce business risk.

SmartPricing™: Lessons from a Ticket Scalper
How to boost revenues while building stronger customer relationships. Much can be learned from these masters of dynamic pricing.

SmartPricing™: Business to Business
How and why smarter pricing pays off for your business, your shareholders and your people in the B2B arena.

SmartPricing™ in a Tough Economy
How business leaders can increase earnings and reduce business risk in a difficult economic environment.

Smart Pricing™: The Nuclear Warhead of the Marketing Arsenal
How sales and marketing leaders can judiciously employ the enormous power of smart pricing to drive earnings.

Smart Pricing™: Repairing the Damage
Strategies and tactics for re-establishing your value and price in the post recession economy.

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